Price list / Open, as always

Prices on the sheet.

Hiding prices is daft. Here is what a small business brand, website and CRM package costs, and what ongoing marketing and search cost each month.

Packages

01Job sheet / Launchpad

For new businesses

Launchpad

From
£4,950

Everything you need to open the doors.

New businesses, sole traders and founders ready to launch. Brand, website, CRM and social, built and handed over, ready to trade.

  • Brand identity: logo, colours and typography
  • Brand proposition and positioning
  • Website design and build, up to 5 pages, on Astro and Netlify or Shopify
  • Your own CRM, set up for how you work
  • Contact forms and lead capture
  • Social media account setup
  • 30 days of post-launch support

4 to 6 weeks
30 days of post-launch support, then a Growth Retainer or a Search Plan if you want us to stay involved.

02Job sheet / Launchpad Pro

The full launch

Launchpad Pro

From
£9,500

Launch with more firepower.

Everything in Launchpad, plus copywriting, a bigger site, email marketing, automated welcome flows and a content starter pack, so you hit the ground running from day one.

  • Everything in Launchpad
  • Website of up to 10 pages
  • Copywriting, in your voice
  • Email marketing setup in Mailchimp or Klaviyo
  • Automated welcome and nurture flows
  • 3-month content starter pack
  • Campaign templates for social and email
  • 60 days of post-launch support
  • Business naming, if you need it: an add-on from £750

Up to 8 weeks
60 days of post-launch support, then a Growth Retainer or a Search Plan if you want us to stay involved.

03Job sheet / Growth Retainer

For established businesses

Growth Retainer

From
£2,000 a month

Ongoing marketing, done properly.

Monthly marketing for businesses after launch or already trading. Realistically about 4 days a month of strategy, campaigns, content and management, a big discount on our £750 day rate. No fluff, no account handlers. Just Gav and Monika, working on your business every month.

  • Monthly marketing strategy
  • Campaign planning and delivery
  • Content and copywriting
  • Email marketing management
  • SEO and AI search checks
  • Reporting and a monthly review call
  • Direct access to Gav and Monika

Monthly, starting with a plan for your first quarter. 3-month minimum, then rolling month to month.
Direct access to Gav and Monika, every month.

04Job sheet / Search Plan

Search, monthly

Search Plan

From
£600 a month

Get found in Google and the AI tools.

SEO and AI search, every month, for businesses that want to be the answer when customers ask Google, ChatGPT or Gemini who to call. A good next step after an AI search visibility audit.

  • A set of 30 buyer questions tracked in Google, ChatGPT, Gemini and AI Overviews
  • Technical SEO and schema fixes
  • One page improved or one new article each month
  • A monthly report in plain English

Monthly. 3-month minimum, then rolling month to month.
Direct access to the people doing the work, and a short report every month on what moved.

02 / Why we publish prices

Hiding them is daft.

Most agencies make you book a call before they'll talk money. We think that wastes your time and ours. If our prices don't fit, you should know before you pick up the phone.

Every price here is a starting point, not a trap. After a 20-minute call you get a fixed-scope proposal in writing within 48 hours, and that's the price. If something changes along the way, we talk about it before any extra work starts.

Start / Brand on its own

A brand identity on its own starts from £1,500: logo, colours, fonts and short brand guidelines. Naming, strategy and tone of voice add to it. Or have it as part of a Launchpad, from £4,950, with your website and CRM.

Day rate

£750

A day is 7.5 hours. Smaller jobs are charged at £100 an hour, so you only pay for the time a job takes.

Payment terms

  • Every job starts with a fixed-scope proposal in writing, within 48 hours of the call.
  • Jobs under £2,000: paid in full upfront.
  • Jobs of £2,000 and over: 50% to start, 25% at 30 days and 25% at 60 days.
  • Retainers and the Search Plan: paid monthly in advance.
  • All our prices are for businesses and exclude VAT, which we add at 20%.

Book a 20-minute call

By service

04 / Questions

Fair questions.

Q1Do your prices include VAT?

All our prices are for businesses and exclude VAT, which we add at 20%.

Q2What does "from" mean?

It's the price for the standard scope listed. A Launchpad from £4,950 gets you everything on its list. If you need more pages, extra features or a bigger brand job, the price goes up, and you'll see exactly why in the proposal before you agree to anything.

Q3Can we start small?

Yes. A brand identity on its own starts from £1,500, and an AI search visibility audit is £750, fixed. You can also book a single job at our day rate of £750, or a few hours at £100 an hour. Plenty of good working relationships start with one small job.

Q4Is there a minimum term on the monthly plans?

The Growth Retainer and the Search Plan run for a 3-month minimum, then roll on month to month. That gives the work time to settle before you judge it.

Q5What's not included?

Third-party costs: your Shopify, Klaviyo or Mailchimp subscription (or HubSpot, if you use it), domains, website hosting, stock images, printing and ad spend. Photography and live-action video are quoted separately. We list the running costs in your proposal, so there are no surprises.

Q6What does the CRM cost?

Your own CRM costs from £2,500 to set up on its own: your stages and fields, your brand, your forms connected and your team trained. It's part of every Launchpad. After that, hosting and care is from £95 a month, covering hosting, nightly backups, updates and support. There are no per-seat licence fees, so adding a colleague doesn't add a bill. If HubSpot suits you better, HubSpot set-up is from £1,250.

Q7How does payment work?

Jobs under £2,000 are paid in full upfront. For jobs of £2,000 and over, it is 50% to start, 25% at 30 days and 25% at 60 days. The Growth Retainer and the Search Plan are paid monthly in advance.

Next step

Got something to make?

Book a 20-minute call

No pitch deck, no sales team. Just Gav or Monika, a cup of tea and an honest answer. Or email newbiz@graftmarketing.co.uk.